Privacy Policy
Who We Are
MICHAEL USHER ESTATE AGENTS LTD & MICHAEL USHER PROPERTY SERVICES LTD (“we”, “us”, “our”) provides website services to estate agents across the UK. Our website address is: https://mu-property.com
We are committed to protecting your privacy and handling your personal data in an open and transparent manner. This privacy policy explains how we collect, use, store, and share your personal information.
Legal Basis for Processing
We process personal data under the following legal bases:
- Consent: When you have given clear consent for us to process your personal data for a specific purpose
- Contract: When processing is necessary for a contract we have with you
- Legal obligation: When we must process your data to comply with the law
- Legitimate interests: When processing is necessary for our legitimate interests or those of a third party, provided your rights do not override those interests
Information We Collect
Information You Provide to Us
When you use our website, you may provide us with:
- Contact details: Name, email address, phone number, postal addressProperty enquiry information: Details about properties you’re interested in, your property requirements, moving timescales
- Property valuation requests: Property address, contact preferences
- Correspondence: Any messages, feedback, or communications you send to us or the estate agent
Information We Collect Automatically
When you visit our website, we automatically collect:
- Technical information: IP address, browser type and version, time zone setting, browser plug-in types, operating system and platform
- Usage information: Information about how you use our website, including pages visited, links clicked, time spent on pages, and other analytical data Location data: Approximate location based on IP address
Information from Third Parties
We may receive information about you from:
- Estate agents we provide services to
- Property portals (such as Rightmove, Zoopla, OnTheMarket)
- Credit reference agencies (when required for tenant referencing)
- Social media platforms (when you interact with our content)
How We Use Your Information
We use your personal information for the following purposes:
To provide our services:
- Processing property enquiries and connecting you with estate agents
- Arranging property viewings and valuations
- Providing information about properties and services
- Managing your account and preferences
To improve our services:
- Understanding how visitors use our website
- Analyzing trends and user behavior
- Testing new features and functionality
- Conducting research and analysis
For marketing purposes (with your consent):
- Sending you property alerts and updates
- Sharing relevant property market information
- Informing you about our services and offerings
- Sending newsletters and promotional materials
For legal and security purposes:
- Complying with legal obligations and regulations
- Protecting against fraud and unauthorized access
- Enforcing our terms and conditions
- Resolving disputes and investigating complaints
Sharing Your Information
We may share your personal information with:
Estate agents: When you make a property enquiry, we share your details with the relevant estate agent to respond to your request.
Service providers: We work with trusted third-party providers who help us operate our website and deliver our services, including:
- Web hosting providers
- Analytics providers (Google, Microsoft, Plausible)
- Email service providers
- Customer relationship management (CRM) platforms
- Payment processors
Property portals: We may share property listings and related information with portals like Rightmove, Zoopla, and OnTheMarket.
Legal and regulatory authorities: When required by law, court order, or regulatory obligation.
Business transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred to the new owner.
We require all third parties to respect the security of your personal data and treat it in accordance with the law.
We do not allow them to use your personal data for their own purposes.
International Transfers
Some of our service providers are based outside the UK and European Economic Area (EEA), which meansyour personal data may be transferred internationally. When this happens, we ensure appropriate safeguards are in place, such as:
- Standard contractual clauses approved by the UK Information Commissioner’s Office
- Adequacy decisions recognising equivalent data protection standards
- Other lawful transfer mechanisms
Data Retention
We retain your personal information only for as long as necessary to fulfil the purposes outlined in this privacy policy, unless a longer retention period is required by law.
Generally, we retain:
- Enquiry data: 3 years from last contact
- Marketing consent: Until you withdraw consent or 3 years of inactivity
- Website analytics: 26 months (Google Analytics default)
- Financial records: 6 years (UK tax law requirement)
When we no longer need your information, we will securely delete or anonymize it.
Your Rights
Under UK data protection law, you have the following rights:
Right to access: Request a copy of your personal data we hold.
Right to rectification: Ask us to correct inaccurate or incomplete data.
Right to erasure: Request deletion of your personal data in certain circumstances.
Right to restrict processing: Ask us to limit how we use your data.
Right to data portability: Receive your data in a structured, commonly used format and transfer it to another organisation.
Right to object: Object to processing based on legitimate interests or for direct marketing purposes.
Right to withdraw consent: Withdraw consent for processing activities where consent is the legal basis.
Right to lodge a complaint: Complain to the Information Commissioner’s Office (ICO) if you’re unhappy with how we handle your data.
To exercise any of these rights, please contact us using the details below. We will respond within one month.
Security
We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. These measures include:
- Secure socket layer (SSL) encryption for data transmission
- Regular security assessments and updates
- Access controls and authentication measures
- Staff training on data protection
- Secure backup and disaster recovery procedures
However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.
Children’s Privacy
Our website is not intended for children under 16 years of age. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.
Links to Other Websites
Our website may contain links to third-party websites. We are not responsible for the privacy practices of these websites. We encourage you to read the privacy policies of any linked websites you visit.
Changes to This Privacy Policy
We may update this privacy policy from time to time. Any changes will be posted on this page with an updated revision date. Significant changes will be communicated to you via email or prominent notice on our website.
Contact Us
If you have questions about this privacy policy or our data practices, please contact:
Data Controller: [INSERT COMPANY NAME] [INSERT EMAIL ADDRESS] [INSERT PHONE NUMBER] [INSERT POSTAL ADDRESS]
Supervisory Authority: Information Commissioner’s Office (ICO) Website: https://ico.org.uk Telephone: 0303 123 1113
